How Expensive is Internet Marketing?

I guess that the short answer is it is as pricey as you want it to be.  We know of businesses who spend six figures yearly on Yellow Pages (that’s right Yellow Pages!) and television.  Do you have to spend that much to be a dominant presence on the internet?  Again, the short answer is absolutely NOT!

A great, effective internet marketing campaign can be achieved with the price of a cell phone and a monthly fee comparable to going out for lunch each day.  I know that you can afford that, and that combination will get your phone to ring.  We are so confident that we don’t need long-term contracts to prove it…just give us 90 days, then stick with it because it works.

We are Internet Highway serving America for 15 years with the best Search Engine Optimization and Social Network Marketing in the USA.  What have you got to lose except more phone calls asking about your services?  Call Internet Highway today and discover how inexpensive it is to dominate Google without buying adwords.  That phone number is (702) 655-2468.

Google Marches on.

Google just turned 20.  In some ways, that is hard to believe.  Most of us remember the heyday of Yahoo and AOL.  One of Google’s most impactful innovations has been Google Places.  How important are they, anyway?  Google Places is a service that allows you to list your business location on Google Maps. 

Need we say more?  Once you are properly listed, your business becomes visible on the front page of a search term such as plumber Elgin IL.  It’s a no-brainer.  Once your business is listed prominently on Google places customers find it much easier and faster to find you and your website.  That means more phone calls!

One of the most important things that Internet Highway will do for you is to make sure that you are properly submitted to Google.  Go ahead, check out plumber Elgin IL. and see how prominently Tom’s Plumbing Service is placed.  That could be you in your market.  Call Internet Highway today at (702) 655-2468. 

Web Design is NOT where the Task Begins and Ends.

Having a website designed is only the beginning of the process.  There are over a trillion web pages published on Google.  How on earth to you expect to stand out among all of the others?  The answer may lie with a company like Internet Highway who does the job completely, including optimization and social marketing.

Go back to the very purpose of having a website in the first place.  Is it not to get the phone to ring more often and, as a result, make more money?  Of course, it is!  If you have to rely on word-of-mouth or a business card you will never be as profitable as you could be.  If you are satisfied with the status quo, then do nothing.

Otherwise, contact Internet Highway.  Find out how for the cost of a new cell phone and the price of lunch each day you can have a website that really generates traffic on the front page of search terms and easy to navigate on a cell phone while driving social network browsers all at the same time.  Call Internet Highway at (702) 655-2468 to get started.

Let Me Look at the Map.

When was the last time you said that while driving?  Those days are gone, but maps have been even more integral as it pertains to internet searches.  Not every search has a map included on it, but to get an idea of its prominence type in on a search bar plumber elgin il.  Do you see the three prominently listed plumbers and the down arrow to view more?

You can bet that these listings get attention.  Take a look at Tom’s Plumbing Inc.  Do you think that they get more phone calls for service?  As we say in Las Vegas…you can bet on it!  Google Map Submission is just one of the tricks of the trade that we employ to give our clients more internet prominence. 

Think of Google Maps as your registration with the search engine giant.  It is absolutely essential that your business listing has been verified by Google.  At Internet Highway we will assist you in making sure that you have been properly submitted as part of our optimization.  This is what we are about.  Please find out more by calling Internet Highway at (702) 655-2468.

How Much Should you Spend on Advertising?

It is a question as old as commerce itself.  The landscape has changed.  In the old days you could put a big ad in the Yellow Pages and let word of mouth handle the rest.  Those days went the way of the horse and buggy.  Now, if you want to stand out above the crowd you need to think about where those ad dollars are going.

There is print…plenty of places to go there.  There is television…very expensive and fragmented.  There is radio…also extremely fragmented especially with satellite radio.  There is still only one internet and one Google.  If you can dominate the kingpin of search engines without spending a fortune, then you have the tiger by the tail!

That is where Internet Highway comes in.  We will build you a custom website that looks great on a phone AND on a desktop.  We will also optimize it so that you can be on the front page of Google without buying those expensive Adwords.  You won’t believe how affordable it is.  To get the particulars, give us a call today at Internet Highway.  That’s (702) 655-2468.

Phone Book? What’s a Phone Book?

Ask someone who was born in this century what that is, and you are likely to get a blank stare.  Virtually no one uses a phone book anymore!  Most consumers search Google when they need a product or service.  Most small businesses have been sold a WordPress or Control Panel website that will never get to the first page of Google.

So what does that do?  That leaves small business owners forced to pay thousands of dollars in Google Adwords each month to get placement on Google.  If you don’t know what THAT is then Google it.  They would be happy to take your money!  But, do you need to buy them?

Perhaps not, and you certainly don’t need to spend thousands of dollars on them.  Give us a call at Internet Highway.  For one low monthly fee and a start-up cost of less than a new cell phone we will build you a fully optimized desktop/mobile website.  It’s true!  Pick up the phone 24/7 and call (702) 655-2468.

Avoid the Scams.

Those three words have never been truer in the computer age.  Nearly all of the websites that are being sold to business owners today are what are known in the industry as Control Panels.  Here is the simple truth…they CANNOT be optimized for front page placement on Google.  What’s the point?  Why have a website if nobody sees it?

Here are two things that will probably happen to the owner.  They will 1.) Not be seen properly on a mobile device, so the visitor will move on to someone else and 2.) You will be forced to buy expensive adwords from Google to get any placement whatsoever.  This needs to be avoided!

Does it cost thousands of dollars to build a website that is easily navigated on a mobile phone and has natural placement?  The answer is an emphatic NO!  For the price of a new cell phone and the ongoing maintenance of lunch each day you can have the best.  Call Internet Highway today at (702) 655-2468 and discover how.

What is a Template?

The dictionary defines the word as…a shaped piece of metal, wood, card, plastic, or other material used as a pattern.  In the internet world, a “template” is a “cookie-cutter” website that has little or no optimization behind it and can, therefore NOT get to the front page of Google’s natural listings on keywords that you need.

For instance, if you are a plumber in Peoria, Illinois you would not be able to get free “natural” listings under any term that someone would type in on a Google search such as plumbing repair Peoria IL.  Isn’t that what Google placement and ultimately website success is all about?  When they can find you they can call you!

A custom website WITH optimization is the answer.  Internet Highway has served American small business for over a decade with custom, optimized websites…and now social network marketing.  If you want the phone to ring more often with potential customers who have seen your website call Internet Highway today at (702) 655-2468.

Let Me Look at My Phone.

Can you imagine saying that 25 years ago?  You might have said why are you staring at that device on your counter?  Now you spend half of your life looking at your phone.  Some people are even developing neck problems from leaning down so much.  The time spent on our cell phones is for many different purposes.

One of the primary things we do on our phone these days is “Google stuff”.  Now instead of sitting at our desk and typing something in on a Google search bar we do it on our phone.  We say or type “emergency plumber Kansas City”.  What happens next determines who makes the big money!

If you are on the front page of a search term AND have a website that is easy to navigate on a cell phone you are probably going to get the first phone call.  It really is that simple!  How to make it happen is just as easy.  Google the term web design with Google placement and see that www.internet-highway.com is #1 on Google.  Then call them at (702) 655-2468.

Planning for 2017 on the Web.

The New Year brings a new administration and new business challenges.  The future of your business may depend on properly promoting it.  Word-of-mouth is always your best, of course, but relying only on that can be a death knell.  There is mass-media, which is very expensive and direct mail, which is wholly ineffective.

The answer is right in front of you everyday.  It’s on your phone, on your tablet, on your laptop, and on your desktop.  There is only one internet that everyone uses when they look for goods and services.  And there is only one Google.  If you are dominant on the internet in your market you make more $$$.  It is a simple equation!

One of the most successful internet marketing companies over the past decade is also one of the least expensive.  It is Internet Highway.  At Internet Highway we never “ship our work” overseas.  We keep our prices low because we do not hire a sales force.  When you do business with us you speak to an owner of the company every time.  Call today and gear up for 2017 and beyond at (702) 655-2468 or email us at answers@internet-highway.com.

What is CMS?

In the internet world CMS means Content Management System.  It is a type of website that is sold to 90% of all people in business.  Do you know what it does?  Virtually nothing - that’s what!  It is a website that YOU must manage and go into and make changes, but worst of all it is a “template” which means it does not have SEO.

Now, what is SEO?  That stands for Search Engine Optimization.  It is the difference between having the proper code that the Google search engine visits once per month and not.  IF you have a custom website with proper SEO your chances of dominating your industry in your area are enhanced exponentially.  Would you rather have your site listed on page 3 or page 1?

All of this means that you need to hire a professional website development and SEO firm.  Believe it or not it does NOT have to cost thousands of dollars.  For as little as $799 you may enjoy the benefits of a properly built and optimized website.  The next step is easy.  Take your future on the web seriously and call Internet Highway with 11 years of SEO experience at (702) 396-0911.

Social Media Usage.

If you own a business and think that you don’t need to be involved in social network marketing you may be making a huge mistake.  I’m sure it comes as no surprise that 90% of adults 18-29 use social networking sites.  But, did you realize that among U.S. residents 50-64, TWO-THIRDS of them are on various social sites.  The bottom line is…the Baby Boomers are plugged in!

In the last 10 years that latter figure has gone from about 2% to where it is today…and it’s only going up from there.  People that keep insisting with their eyes wide shut that all they need is a website are simply falling behind their competition.  When you are actively involved in social network marketing you are plugged into the pulse of America.

The challenge is usually…I don’t have time to be a “media mogul”.  No you don’t.  We do.  We are Internet Highway.  Let us do all of the research, all of the creative writing, and all of the blog and other social media postings on your behalf.  Discover how easy and inexpensive it can be.  Call social network marketing expert Internet Highway today at (702) 655-2468.

Bigger is NOT Better.

Don’t kid yourself - this old axiom of bigger is better is not always true.  Take websites for instance.  What do you think the attention span of the average internet user is these days?  Studies show it is about 3 seconds.  That is how much time that you have to impress that individual on their cell phone that you have a message worth paying attention to.

Just ask yourself - do you spend minutes scrolling inches down the pages of a website with which you are not familiar?  The message here is don’t fall in love with yourself.  Photos, history, meaningless text, etc. should be confined to pages within your website, not the homepage itself.  Your friends and family won’t tell you, so you need to hear it from a professional.

Internet Highway Inc. has been designing and optimizing websites for more than a decade all over the United States.  Our clients are mostly attorneys who look at their internet marketing with a jaundiced eye.  Take your web presence seriously and don’t let yourself be lured by a big, bulky web presence.  Call Internet Highway today at (702) 655-2468.

Who Doesn’t Need a Website?

So who among us out there DOES NOT need a website?  There must be people who are wasting their time with a presence on the internet…right?  Are you trying to sell something?  Would you like for people to know who you are for some sort of personal or financial gain?  Do you have a non-profit mission that you are trying to promote?

Word-of-mouth is great, but without a website and social network marketing to back it up you are lost in the wilderness.  And don’t think that just because you have been around for years that your reputation will carry you all the way to the “finish line”.  It might, but it might not.  It is still amazing to see how many people are still ignoring modern technology.

Eighty percent of America is visiting the internet on their cell phones.  Fifty percent of the population on their phones are checking their own social network.  Do you want to be in front of them or not?  If you do then have a website and a social network designed professionally and updated to do exactly that.  Call Internet Highway today at (702) 655-2468 and get started.

What Constitutes a Strong Internet Presence?

It is a question that you should be asking.  Too many people are falling for the “free website” ads on national television.  What does free really mean and how valuable is it?  Like anything else that is free, you get what you “pay for”.  In this particular case you have a “template”.  It is a placeholder on the web like an address or a P.O. Box and not much more.

A web presence in 2016 is quite different from what it used to be.  Your website needs to be custom built.  It needs to fit on every size mobile device since that is where three-quarters of the visits on the internet come from.  And, if you are truly serious about being competitive in your market you need a consistent social network presence managed by a third party that does it for a living.

All of this is vitally important to anyone in business.  You need to hire a professional internet marketing company that specializes in all of these things.  Do yourself a favor and call (702) 655-2468.  That is the number that will change your future on the web.  Internet Highway Inc. is a nationally known internet marketing expert.  Don’t build it yourself.  Trust the professionals at Internet Highway.

How are you looking at the Internet?

Remember when we couldn’t wait to get home or to our office to Google something?  There would be a question or a video or something else that you wanted to check out.  You could always do it from your computer at home or (if the boss was not looking) wait until you got to work to check out this or that on the internet.  Oh, those good old days 5 years ago or so!

Today, up to 80% of the people on the web are looking at their cell phone.  Why would you wait to Google something or check your social network on a desktop?  You pull out your iPhone or your mobile device of choice and you do all of the browsing while on the go (careful though, not while driving or walking on a busy street).

How times have changed.  Has your website changed along with them?  It is remarkable how many websites were constructed years ago and now are not desktop AND mobile compatible.  And, even worse there is no social network attached to them.  Get into the 2nd half of the 2nd decade of the 21st century.  Call the Internet Marketing experts at Internet Highway and get up to speed at (702) 655-2468.

Make Sure that Your Website is Optimized.

There are hundreds of billions of web pages that are published on the internet.  What makes one stand out above another?  Of course, design is important.  You want people to see your pages on any size phone easily and quickly.  You must also consider optimization.  That is the technique of code writing that makes your page dominate another that is not optimized.

It doesn’t matter whether you are a florist in Wichita Kansas or a personal injury attorney in New York City you need to get your message out there.  You can be sure that your competition will be doing what it can to capture its unfair share of the internet traffic.  So remember…design + optimization are your first two keys to success.

Most of the SEO companies (Search Engine Optimization) have disappeared.  The great SEOs have gone to work for the cookie-cutter companies and are no longer doing the job of SEO.  If you want your website to stand above the crowd in your market here is your opportunity.  Call regional SEO expert Internet Highway today at (702) 396-0911.