Where Should Your Ad Dollars Go?

How to properly promote your business is as important as keeping it open.  Where you put your ad dollars will often determine its future success or demise.  Most businesses in this country rely solely on word-of-mouth.  Remember this…good will is ALWAYS your most important source of getting the word out to potential new customers, but the most successful companies would never just rely on that.

There is radio…too fragmented who is listening to what at a given moment?  Television…expensive and with cable and DVR who watches commercials these days.  Print…still has some value, but so do horses and buggies especially as it pertains to the Yellow Pages…seriously?  The internet…there is only ONE world wide web and Google is the dominant player.

Doesn’t it seem logical that most people will consult the web when researching and making buying decisions?  And now, these days 80% of those people are on their mobile devices so they may be in their cars ready to make a buying decision when they see your website.  Having a great web presence is simply essential.  To achieve this, call Internet Highway today at (702) 655-2468.